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Feerasta Pulse · runs on Edge

Know your crowd.
Show your crowd.

Understand how your spaces are used. See occupancy, busy periods and capacity in a dashboard built around your location.

Anonymous by design No app for customers Live in about a week
The problem

You are flying blind on the one thing customers judge you by.

People decide where to go by how busy a place looks. A packed room pulls a crowd; an empty-looking one sends it down the block. Yet most owners have no live read on their own floor, no way to show it, and no idea what it is costing them.

Customers can't tell, so they guess

They check Google's busyness estimate, which is often stale or wrong, or they just judge the window. A great night that looks slow loses walk-ins it should have won.

You staff by gut

Overstaffed on a dead Tuesday, underwater during the rush. Without a live read on the floor, the schedule never matches the room.

You never learn what traffic is worth

How many people walked in versus how many bought? Which hours actually make money? Most businesses cannot answer, so they fix the wrong things.

What it is

One live number for how busy you are, right now.

Pulse pairs an anonymous occupancy sensor with your point-of-sale and reads the room every few seconds. It fuses bodies, sales pace, and energy into a single busyness score from quiet to packed, plus a true headcount against your capacity. That one signal does two jobs: it shows the street, and it runs the floor.

The angle

One sensor. Two opposite messages. Both sell.

The same live signal works whether your crowd is the draw or the deterrent. We just flip what it says.

It's packed, come now

Where the crowd is the draw

Bars, clubs, restaurants, cafes, events. A live "we're busy" badge is social proof that pulls the people deciding between you and the place down the street. Busy looks like the place to be, so it becomes the place to be.

Plenty of room right now

Where the crowd is the deterrent

Gyms, laundromats, study spaces, clinics, parking. A live "quiet right now" badge removes the number-one reason people delay or cancel. Show them there is space and they come in today, not someday.

Who it is for

Built once. Pointed at your business.

The sensor and the signal are the same. The payoff changes by industry.

Fitness

The gym crowd meter

Members hate a packed gym, and crowding is a top reason they quit. A live crowd meter in your app and on your site lets them work out when it is quiet, the single feature that keeps memberships from lapsing.

Retail & c-store

Your real conversion rate

Count who walks in, compare it to who buys, and finally see your conversion rate by hour and by day. The metric most stores never measure, and the cheapest lever on revenue there is.

Bars, clubs & restaurants

Verified busy, live wait

A real, sensor-backed "we're packed" badge and a live wait estimate. Capture the walk-by crowd and turn missed dead rings into seated tables.

Hotels

Amenity occupancy

Live load on the breakfast room, gym, pool, and lobby. Tell guests the best time to come down, and staff the amenities to the actual crowd.

Clinics & pharmacies

Live wait time

Show patients the current wait before they leave home. Smooth the rush, cut the lobby crowd, and lift the experience without adding staff.

Everywhere with a door

Staffing & capacity

Match the schedule to the floor, get an alert before you hit legal capacity, and learn which hours truly pay. Parking, libraries, salons, and more.

Why it matters

The crowd is already deciding for you.

Crowding
Show members when there is room to work out.
Footfall
See how many people enter your space.
Patterns
Compare busy periods with sales information you provide.
Capacity
View occupancy against the capacity you set.

How it works

Specced, shipped, mounted, live.

1

We spec it for your space

One call to learn your room, your door, and your goal, draw a crowd or show open space. We pick the right sensor; you research nothing.

2

It ships ready, through Edge

The sensor arrives pre-configured and paired to your Feerasta account. Mount it overhead at the door or over the floor. No wiring project.

3

We calibrate to your room

Over the first weeks Pulse learns your real quiet-to-packed range, so the busyness score means something for your space, not a generic guess.

4

Badge and dashboard go live

The public busyness badge goes on your site and socials. You get the live floor dashboard, capacity alerts, and the trends.

What you get

A signal that sells, and a floor you can run.

The verified busy badge

A live pill for your website, Google link, and socials. Real and sensor-backed, not a guess, and updated by the second. The piece that pulls customers in.

Live floor & capacity

Your true headcount against legal capacity, with an alert before you cross it. Stop overpacking, speed up the door, protect the licence.

Staffing triggers

A spike calls in backup; a dead patch frees a shift. The schedule finally follows the room instead of the calendar.

Conversion & trends

Traffic next to sales, by hour and by day. See your conversion rate, your real peak, and which hours pay, all flowing into Ledger.

One vendor, one stack

The sensor through Edge, the badge on your Studio site, the numbers in Ledger. One team owns the hardware and the software.

Month to month

Start with one sensor on one door or one room. No long contract, cancel any time. Prove it on your real floor first.

An honest line

It counts bodies. It never sees a face.

Pulse uses an overhead, anonymous sensor that processes everything on the device and sends only a number. It stores no video, recognizes no faces, and captures no personal data, which keeps it clean under biometric privacy laws. For spaces that only need energy and sales pace, we can run it with no camera at all. Hard headcount needs the door sensor; sound and sales alone read the vibe, not the exact number. We will tell you which fits.

Get started

Put your crowd to work.

One call. Tell us your room and your goal, and we will spec the sensor, ship it ready, and have your busyness badge and floor dashboard live within a week.